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Personalized Email Marketing -- Benefits and Pitfalls

Submitted by: Jesse
In Market Your Site

Email Marketing
Thinking about personalizing your email marketing messages? That can help to build relationships with your audience, but keep in mind these cautions.

Link Experts Tell All

Submitted by: Jesse
In Market Your Site

Link Building
Rae Hoffman, aka Sugarrae asked several well known link builders to do a group interview on link development. The results are surprisingly candid and varied, yet share a common thread.

Link Building Cult Of Reciprocity

Submitted by: Jesse
In Market Your Site

Link Building
A big part of my professional life is spent teaching and training corporate clients how to become self sufficient at in-house link building and content publicity. Those readers here who have heard me speak at conferences may remember how strongly I have stated my...

Making Ecommerce Easy with StoreBox Solutions

Submitted by: Jesse
In Monetize Your Traffic

E Commerce
There are several strategies you can take to make money online and a content-based site, like a blog, is just one of these. A rather major alternative is e-commerce, providing you with the ability to sell physical goods over the Internet. Unfortunately, most of us have...

How To: Writing Titles that Stick Like Gooey Marshmallows

Submitted by: Jesse
In Build Your Site

Content Building
This post was guest blogged by Brian Zafron of I Eat Web 2.0 for Breakfast. I've been writing kick-ass titles since I was in kindergarten. When my childhood classmates were trying to package their feel-good, autobiographic poems with cute catchphrases like "My life is...

Cute Puppy Provides Free Advertising

Submitted by: Jesse
In Market Your Site

General Marketing
See Spot. See Spot run. Run Spot, run. Despite what its name may lead you to believe, the free advertising system that serves as the subject of this review has nothing to do with the classic book series starring Spot the Dog. That’s why there are a couple extra letters...

Costly Common Mistakes with Google Adwords

Submitted by: Jesse
In Market Your Site

Pay Per Click
Google Adwords is simple to learn but sometimes hard to master. There are many small mistakes that can make a big difference in your campaign effectiveness. Before you begin your first campaign, make sure you understand how the concept of marketing through Google...

Aggressively Seeking Links: How Much Is Too Much

Submitted by: Jesse
In Market Your Site

Link Building
When it comes to link building, how much is too much and how fast is too fast - Neither of these questions would have been asked in 1997, because their was no such thing as too fast or too much. But it isn't 1997 anymore is it? And since link development now plays a...

Yahoo Buzz? Ready to launch?

Submitted by: Jesse
In Industry News

Search Engines
Yahoo, as expected, have relaunched Yahoo Buzz. It lets you 'buzz up' stories which interest you. Content is not submitted en mass, instead Yahoo are reaching out to certain publishers. As you would expect there's an initial US bias/focus.

The Art of Creating a Post That Draws Traffic and Links to Your Blog

Submitted by: Jesse
In Market Your Site

Content Marketing
Most, if not every blogger, wants to write posts that are popular with their readers, and other bloggers. And while there are no foolproof ways to guarantee that others will be interested in what you write, there are several things you can do to greatly improve your...

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